Top 5 Film & Television Apps on iOS in Brazil Q1 2023

In Q1 2023, the top 5 Film & Television apps on iOS in Brazil exhibited diverse performance trends in terms of weekly downloads, revenue, and active users. Below, we delve into the specifics of each app's performance, with data provided by Sensor Tower.

Netflix saw fluctuations in its weekly revenue, starting from about $47.7K at the end of December 2022 and peaking at $57.3K in the first week of January. Revenue generally trended downwards, ending the quarter at $44.6K. Weekly downloads for Netflix began at approximately 119K and showed a declining trend, hitting a low of 79K in mid-March, before slightly increasing to around 85K by the end of the quarter. Active users started at around 3.87M, peaked at 3.94M in early January, and saw a gradual decline to 3.23M by the end of March.

HBO Max: Stream TV & Movies experienced a significant peak in weekly downloads, reaching 128K in mid-January. Revenue also peaked in the same period, at $291.5K, but showed a general decline towards the end of the quarter, settling at $225.9K. Active users increased from 594K in late December to a high of 842K in mid-February, before dropping to 592K by the end of March.

Globoplay: Novelas, séries e + had a notable spike in weekly revenue and downloads in mid-January, reaching $700.6K and 205K respectively. Despite these peaks, both metrics showed some volatility throughout the quarter. Revenue ended at $374.7K, while downloads decreased to approximately 30K. Active users followed a similar pattern, peaking at 1.1M in mid-January and ending the quarter at 666K.

Amazon Prime Video maintained a relatively stable performance in terms of weekly downloads, which fluctuated between 37K and 55K throughout the quarter. Active users saw minor fluctuations, starting at 252K and ending at 230K by the end of March.

Star+ showed consistent weekly revenue throughout the quarter, with values ranging from $73.6K to $85.9K. Weekly downloads peaked at 60K in mid-February and ended the quarter at around 34K. Active users saw an increase from 378K in late December to a peak of 496K in mid-February, before stabilizing around 419K by the end of March.

For more detailed insights and additional data on app performance, visit Sensor Tower.